Good, Better, Best Writing Rubric

The goal of the Good, Better, Best rubric is to make it easier for cultural institutions to standardize writing across the organization with audience engagement in mind. Though you can (and should) use this rubric as an assessment tool, it is designed to work as a guide to creating relevant and impactful audience-facing text.

This rubric is a result of a master’s thesis qualitative exploration of nine rubric focus areas. Explore the thesis, rubric, and related resources below.